La Fleur

La Fleur opened its doors in the heart of Tivat with the ambition to bring timeless elegance and five-star intimacy to Montenegro’s coastal cityscape. Luxury DNA was entrusted with crafting the hotel’s entire culinary and brand identity — ensuring that the guest experience would be as refined as the interiors.

We developed an original food concept and signature cocktail list that echoed the property’s understated elegance — seasonal, delicate, and full of character. Every detail of the dining experience was designed with intention: from bespoke tableware and curated accessories to the tone of voice and graphic identity of the menus.

Beyond the plate, we oversaw the visual storytelling of the restaurant and hotel, providing copywriting for the website, brand-aligned commercial materials, and elegant stationery design. Our training of front-of-house and bar teams ensured the guest experience delivered on every promise — with grace, warmth, and professionalism.

La Fleur now stands as one of the most polished boutique addresses in Tivat, offering a sensory experience where nothing feels overdone — just perfectly placed.